Fitness & Training

Build your ultimate training space. From commercial strength machines and free weights to elite pilates reformers. Shop our curated collection of professional equipment.

Strength Machines
Guided MotionSelectorized & Plate Loaded
Shop Machines
Free Weights
Functional PowerKettlebells, Bars & Sleds
Shop Free Weights
Pilates
Control & ToneReformers & Towers
Shop Pilates
Alpha Member Member Savings: Save up to 30% on Body-Solid, Spirit & Peak Pilates.
Guide: How to choose your equipment? ↓
  • BUILD Smith T-Bar Row (New)

    BUILD Smith T-Bar Row (New)

    Sold out

    BUILD Smith T-Bar Row (New)

    $3,495.00
    Sold out
  • BUILD Seated Leg Extension / Leg Curl (New)

    BUILD Seated Leg Extension / Leg Curl (New)

    Sold out

    BUILD Seated Leg Extension / Leg Curl (New)

    $1,395.00
    Sold out
  • BUILD Adjustable Bench 2.0 (New)

    BUILD Adjustable Bench 2.0 (New)

    Sold out

    BUILD Adjustable Bench 2.0 (New)

    $749.00
    Sold out
  • BUILD Standing Abductor (New)

    BUILD Standing Abductor (New)

    Sold out

    BUILD Standing Abductor (New)

    $1,595.00
    Sold out
  • BUILD Air Bike (New)

    BUILD Air Bike (New)

    Sold out

    BUILD Air Bike (New)

    $799.00
    Sold out
  • BUILD Fractal Series Hip Adduction (New)

    BUILD Fractal Series Hip Adduction (New)

    Sold out

    BUILD Fractal Series Hip Adduction (New)

    $3,295.00
    Sold out
  • BUILD Fractal Series Leg Extension / Leg Curl (New)

    BUILD Fractal Series Leg Extension / Leg Curl (New)

    Sold out

    BUILD Fractal Series Leg Extension / Leg Curl (New)

    $3,495.00
    Sold out
  • BUILD Fractal Series Seated Tricep Press (New)

    BUILD Fractal Series Seated Tricep Press (New)

    Sold out

    BUILD Fractal Series Seated Tricep Press (New)

    $3,295.00
    Sold out
  • BUILD Fractal Series Back Extension (New)

    BUILD Fractal Series Back Extension (New)

    Sold out

    BUILD Fractal Series Back Extension (New)

    $3,295.00
    Sold out
  • BUILD Fractal Series Row (New)

    BUILD Fractal Series Row (New)

    Sold out

    BUILD Fractal Series Row (New)

    $3,295.00
    Sold out
  • BUILD Fractal Series Abdominal (New)

    BUILD Fractal Series Abdominal (New)

    Sold out

    BUILD Fractal Series Abdominal (New)

    $3,295.00
    Sold out
  • BUILD 8 Stack Multi Station Jungle Gym (New)

    BUILD 8 Stack Multi Station Jungle Gym (New)

    Sold out

    BUILD 8 Stack Multi Station Jungle Gym (New)

    $11,995.00
    Sold out
  • BUILD Pendulum Squat (New)

    BUILD Pendulum Squat (New)

    Sold out

    BUILD Pendulum Squat (New)

    $2,995.00
    Sold out
  • BUILD Fractal Series Torso Rotation (New)

    BUILD Fractal Series Torso Rotation (New)

    Sold out

    BUILD Fractal Series Torso Rotation (New)

    $3,295.00
    Sold out
  • BUILD Fractal Series Leg Extension (New)

    BUILD Fractal Series Leg Extension (New)

    Sold out

    BUILD Fractal Series Leg Extension (New)

    $3,295.00
    Sold out
  • BUILD Fractal Series Seated Leg Curl (New)

    BUILD Fractal Series Seated Leg Curl (New)

    Sold out

    BUILD Fractal Series Seated Leg Curl (New)

    $3,295.00
    Sold out
  • casa™ Reformer with Long/Short Box

    casa™ Reformer with Long/Short Box

    casa™ Reformer with Long/Short Box

    $2,795.00
  • fit™ Reformer with Long/Short Box

    fit™ Reformer with Long/Short Box

    fit™ Reformer with Long/Short Box

    $3,195.00
  • MVe® Reformer and Tower

    MVe® Reformer and Tower

    MVe® Reformer and Tower

    $5,795.00
  • Peak PilateSystem® Deluxe

    Peak PilateSystem® Deluxe

    Peak PilateSystem® Deluxe

    $6,995.00
  • E-Coat Kettlebell

    E-Coat Kettlebell

    Sale

    E-Coat Kettlebell

    $65.99
    Sale
  • Powder Coated Kettlebell

    Powder Coated Kettlebell

    Powder Coated Kettlebell

    $69.99
  • Adjustable Mace Handle for use with 12-32 kg Adjustable Competition Kettlebell

    Adjustable Mace Handle for use with 12-32 kg Adjustable Competition Kettlebell

    Sale

    Adjustable Mace Handle for use with 12-32 kg Adjustable Competition Kettlebell

    $179.99
    Sale
  • 6–12 kg (13–26 lb) Adjustable Mace/Kettlebell System – Powder-Coated Cast-Iron – Black | SoCal Kettlebellz

    6–12 kg (13–26 lb) Adjustable Mace/Kettlebell System – Powder-Coated Cast-Iron – Black | SoCal Kettlebellz

    6–12 kg (13–26 lb) Adjustable Mace/Kettlebell System – Powder-Coated Cast-Iron – Black | SoCal Kettlebellz

    $249.99

Buyer's Guide: Defining Your Space

The equipment you choose defines the way you move. Here is how our three main categories differ.

1. Strength Machines

The Bodybuilder's Choice. Machines isolate muscle groups (like Quads or Lats) for maximum hypertrophy. They are safe, stable, and require no spotter.

2. Free Weights

The Athlete's Choice. Dumbbells, kettlebells, and sleds force you to stabilize the load. This builds "real world" strength, core stability, and coordination.

3. Pilates

The Wellness Choice. Reformers use spring-based resistance to lengthen and tone muscles without bulk. It focuses on alignment, flexibility, and deep core strength.

Flooring Tip: If you are mixing heavy weights with a Pilates reformer in the same room, keep them separated. You do not want to accidentally drop a 40lb kettlebell on the aluminum rails of a $4,000 reformer.

Common Questions

Do you install the equipment?
Commercial machines and Pilates reformers are heavy and complex. We strongly recommend selecting our White Glove Delivery & Installation service at checkout to ensure proper setup.
Can I put a Reformer on carpet?
Yes, but it is better on a hard, flat surface (wood, tile, or rubber gym flooring) to ensure the carriage glides smoothly and the frame remains level.